August 2, 2018
Cornwall Council aims to meet the county’s housing needs by building modern, attractive, eco-friendly high quality homes in two pilot sites in Cornwall. Stanhope Design was commissioned to create a brand for Contemporary Cornish Living and subsequently a series of marketing materials for public consultation events.
A simple modern, clean and friendly brand solution was created. The letterform ‘i’ to symbolises the personal aspect of a home. The full stop accentuates the no nonsense attitude. Deep grey and neon yellow replace the Cornish colour palette black and gold, inspiring a youthful target market.
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