DESIGN FOR PRINT | ILLUSTRATION | BRAND IDENTITY AND LOGOS | APPAREL GRAPHIC DESIGN
The familiar green and white stalls of Truro Farmers Market have been present on Lemon Quay in Truro for over 20 years. The market is home to the regions finest produce including plants and flowers, freshly baked goods, vegetables, fish and meats.
The organisers felt it was time to rebrand the market in time for their twenty year celebrations this summer. Stanhope Design begun the design process by hand-drawing produce which can be found on sale at the markets. Vintage typography was hand-drawn and paired carefully with the illustrations to create the logo artwork. A green and white colour palette mirrors the colour of the canvas tents which are found on Lemon Quay each week.
With the logo in place, marketing materials such as flyers, posters, banners and jute bags were added, with the 20 year celebrations graphic featuring on the canvas and jute bags. Truro Farmer Market's sister maket held weekly on Falmouth Moor also carries the new brand.