Welcome to Stanhope Design.
I'm Becky Hutchens, a creative freelance graphic designer based in Cornwall.
Dedicated to providing a reliable, efficient national and international courier service, Parcel Direct are a forward thinking parcel delivery service who came to Stanhope Design from the outset with the need to turn a business idea into a working brand.
Managing Director Prit came to Stanhope Design with a fairly open brief to provide some design options for new business venture Parcel Direct. Becky provided a presentation of 4 logo options to from which the final logo was selected. Letterforms 'P' and 'D' were overlayed to form a monogram suggestive of a journey with coloured circles representing the start and end point of a route. Becky then worked with Prit and the team to come up with a brand colour palette which was corporate yet lively.
Putting the branding into practice Becky created a brand guidelines document to be used by web designers when building the Parcel Direct site. Becky then applied the look and feel to Parcel Direct's social media content.